My education is in product design, however my career began in computer games. Moving into mobile and web development brought a keen sense of User Interface design, and a strict discipline to elicit the most out of platforms with increadible constraints. Flash Forward to today, my breadth of work covers Illustration, Product design, Computer Generated imagery, motion graphics, website development, iPhone and mobile application design.

Mercedes Truck of the Decade

Posted on May 11, 2010 by Adam

This was quite a nice brief from Mercedes to celebrate the acolade for Truck of the Decade?! The initial discussions ranged from a fully CGi rendered truck driving into shot and bowing to the crowd, down to a flash animation based on the existing visuals. The former being very expensive and latter a fare bit cheaper, guess which one they went for.

Satisfying though that it mage front billing not only on the Merc Truck website, but also on the main Mercedes website.

[File size 195Kb 1000px X 300px rescaled]

Mitsubishi

Posted on April 07, 2010 by Adam

This campaign based around the environmental and cost saving for Mitsubishi trucks, saw me implement a real time physics simulation to achieve the coins falling into an imaginary box. Mental Ray and Arch/Design materials were used to render out a realistic gold material. The artifacts that you see on the final movie are from flash compression.

[File size 600Kb]

Bayer internal movie

Posted on January 27, 2010 by Adam

An internal flash movie developed for Bayer international marketing meetings.

[File size 160Kb]

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